Ad Rates

Nearly every student, faculty member and worker at Syracuse University begins their day the same way: by opening a copy of The Daily Orange, just as generations of people have done for 112 years.  And now with expanded distribution to 11 off campus business districts in the city of Syracuse, many people off-campus do the same. And for those without a paper distribution spot (on average 83,000 unique visitors a month), they read us online at

And for nearly just as long (the first few years there was no advertising) local and national advertisers have recognized “The D.O.” as the most consistent, affordable and effective way to reach this college community.

  • 300+ bulk drop spots, direct to front porch of 100 student homes
  • 6,000 papers delivered daily
  • 30,000 students, professionals, local residents and workers, alumni reached

We are simply the best college paper both online and in print in the country when you combine the rankings for popularity and quality. In 2014, The Princeton Review ranked The Daily Orange as the second most popular college newspaper in the country. In 2015, Editor and Publisher awarded us the best college news website (3rd year in a row). And our recent editorial awards for content and design are too numerous to list.

If you want to partner with us to reach a large and diverse audience, please contact our advertising department and a representative will help guide you through the process of netting you the very highest return on your advertising investment.

Display and Online Advertising

More Information

For more info contact the Advertising Department at 315-443-9794, or:

744 Ostrom Ave.
Syracuse, NY 13210 USA

Office Hours

Monday to Friday 9 to 5 during School Year.

During the summer, our hours are sporadic, but your emails and phone calls will be returned within a few days.

Classified Advertising, for information regarding our online site, please contact us directly.

More Information

For more info contact the Advertising Department at 315-443-9794 or

For all Advertising

Ad Deadlines

The deadline for advertising is 2 business days before publication (please see media kit for publication calendar) for “camera ready” ads. If we need to design or modify your ad for you, more time is needed.

Payment Methods

The Daily Orange accepts all major credit cards except American Express, Cash, and Checks. We do not accept Syracuse University Interdepartmental IDs. For ongoing clients, you are billed at the end of each month for ads that ran that month.

Tips on Designing Effective Ads

  • Make ads easily recognizable
  • Use a simple layout
  • Use a dominant element
  • Use a prominent benefit headline
  • Let white space work
  • Make copy complete
  • State price or range of prices
  • Specify branded merchandise
  • Include related items
  • Compel reader to buy now

Daily Orange Delivery Locations

View Daily Orange Delivery Map in a larger map